AT&T - Smart HOME app

Promoting an App that lets you control your home wifi from anywhere should be straight forward. However previous iterations were deemed “boring”. So first and foremost the ask was to make the App store presentation a little more “cool” while adhering to the brand guidelines. Next came the creation of assets for digital and social platforms. Here are some samples of a “less boring” approach.

 Role: Creative Director/Design

Animation/Design: Dan Meehan