Detroit Pistons - BIG SEAN

Detroit is a sports town. And the locals claim their teams as hard as anyone. Hip-hop icon Big Sean is one of those fans. However, he’s not just a champion for the teams. He is an uplifting presence in the community. So, when we reached out to do some local marketing for the upcoming Pistons NBA season, he was all in. We captured footage of the faces and places around the city and mashed them up with shots we captured of Big Sean in the studio flowing about his city.

Role: Creative Director

Producer: Lisa Paliulis

Production: Grandfalloon